As we all know, 2013 has been a difficult year for HTC : The only companies that have produced useful signficant in the mobile industry have been the usual Apple and Samsung , even they – because of the top smartphone range – has seen a significant drop in earnings.
situation HTC has been critical since the beginning of 2013, when the company recorded the accounts in the red, alarming all the fans, the situation has now improved in subsequent quarters due to HTC One , which is a really nice phone, although a defect unforgivable could have cost him dear: we speak, of course, not only the non-expandable memory, but also of non-extractable battery (a situation that should change with the new top range ).
financial results for the fourth quarter are not encouraging: the loss opreativa has touched the 52 million dollars, which, however, are much lower – to tell the truth, the half – than the loss in the previous quarter: 101 million, to be exact. To dramatically improve business performance were sales of Beats Audio, the increase of which fruity, penate, approximately $ 85 million.
accounts, in short, are by no means in place, although there is abundant room for improvement: the fact that the loss has decreased in the fourth quarter, for example, says a lot, because HTC One was launched in the previous months and this means that the company has a greater number of loyal users. 2014 brings new challenges for the company, which undoubtedly will respond positively to the quality of its products: the hope, at least …
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